Mission:

The primary goal of Down-the-line! is to help promote and develop the game of soccer in North America.

To achieve this goal Down-the-line! will be publishing articles to help leagues and clubs develop their players, coaches, volunteers, parents and administrators. These articles are written by professionals and highlight best practices within soccer and other sports.

It is our belief that by supporting those on the front lines -- coaching the kids, playing the game or organizing the leagues and clubs -- the whole game of soccer will benefit.

WHO WE ARE:
Down-the-line! is a partnership between World of Soccer and ITSportsNet, a product of ITology Ltd.

World of Soccer

World of Soccer Ltd. was incorporated in British Columbia, Canada in 1982 with Mr. Tony Waiters as President and Technical Director. The focus of the company then and now is on soccer coaching and teaching systems and products that generate team success through age-appropriate player development.

The company has from the beginning had success with its print-media products, developed to meet the needs of youth soccer coaches from the parent novice to the professional. The company's first product (Coaching to Win. Toronto: Totem Books, Wm. Collins and Sons, 1984) taught the company how to author and self-publish, an approach still employed today.

During the late '80s and early '90s, the company offered one-week soccer camps through the World of Soccer School of Excellence program. Despite the program's commercial success, Waiters was frustrated by the limited influence on young soccer players that could be achieved through direct contact in just one week. To achieve greater leverage, World of Soccer phased out the soccer camps to concentrate exclusively on the development of resource materials for coaches and their players.

Since that time, World of Soccer has published over 20 soccer coaching books authored or co-authored by Waiters, some of them translated into other languages upon request. Over 400,000 units have been sold, believed to make World of Soccer the leading publisher of soccer coaching books in North America. These coaching manuals have been very well received, garnering numerous endorsements from all areas of youth soccer and validating Waiters' coaching system.

ITSportsNet, a product of ITology Ltd.

ITSportsNet is a leader in league and club management solutions for amateur sports, specializing in the design and implementation of web-enabled league management software for recreational sports leagues and clubs. The ITSportsNet team is deeply rooted in sports, management, and technology. Their mission is to educate administrators and provide leagues and clubs with the tools needed to professionally manage themselves. The result: a better experience for everyone involved in recreational sport.